In the digital world, social networking is now a very important section of an effective marketing strategy. Social media marketing platforms like Facebook, Instagram, Twitter, etc. offer a lot of opportunities for brands to showcase their products. These platforms are free to utilize and you are able to directly interact with a larger audience at once. You don’t have to invest a fortune in building a marketing strategy that features social networking videos. Irrespective of whether you have a small or even a large business, it’s time that you take social networking marketing seriously. instagram verification

Based on statistics shared by Lyfe marketing, 93 percent of videos on Twitter are accessed from mobile phones. Views of branded video content on YouTube has doubled within the last few three years. Moreover, Facebook live videos receive 10 times more comments that the regular video. Each one of these statistics reveal that video content is in demand on social networking networks. This is because millennials connect more to videos on social media. Web Marketing Video Council has unearthed that more than 60 percent of brands are utilizing social networking videos actively for promotions. Thus, it is highly likely that your competitors may also be leveraging the energy of social networking video to expand their customer base.

Instagram is really a very powerful social networking platform that enables you to share images and videos online. Techcrunch has been studying Instagram trends since its launch. As per their study, Instagram crossed the threshold of 1 billion monthly active users in 2018. Moreover, Instagram happens to be growing at a rate of 5 percent per quarter, the best among social networking platforms. So, Instagram must certanly be your first choice in showcasing your brand’s product and services. In this information, we shall get you through some ways to utilize Instagram videos for engaging more audience.